The theme for 2011 was to create a campaign that promotes the client, City Harvest’s food rescue model as THE solution to fighting hunger in New York City and to highlight City Harvest as the connection between high quality food in New York City that would otherwise go to waste and the more than one million men, woman and children who access emergency food each week.
The idea behind this visual print campaign was to show the people of New York they are what they eat, which is why City Harvest wants to promote healthy eating within the community.
Team project with Tisha Boonyawatana, Reese Panganiban, Jennifer Onyeagbako, Sophie Lin.
All content © Dustin Rinehart 2011